Growth & Demand Generation Leader

Designing full-funnel growth engines that align strategy, systems, and teams to drive measurable revenue impact.

 

I am a marketing growth and revenue strategy leader with 13+ years of experience building and leading scalable acquisition and lifecycle ecosystems that drive measurable pipeline and revenue growth. Proven track record architecting full-funnel demand engines, attribution frameworks, and CRM infrastructure while aligning marketing, sales, analytics, and executive stakeholders around unified growth strategy.

Experienced in post-acquisition system integration, campaign architecture redesign, opportunity-level attribution modeling, and product-line lead scoring frameworks across global organizations. I’m passionate about helping teams turn complex data into clear direction and building marketing engines that don’t just deliver business impact but continuously learn, improve and scale.

Campaign Strategy & Execution

End-to-end campaign leadership focused on building programs that engage the right audiences, align to business goals and deliver measurable impact. 

Analytics & Data-Driven Insights

Turning complex data into actionable insights that power attribution, improve forecasting and guide smarter marketing and business decisions.

SEO & Paid Media

Blending technical SEO, high-intent search and performance media to increase visibility, improve efficiency and turn demand into real pipeline.

Marketing Operations & Growth Infrastructure

Designing the systems and data foundations that power scalable growth, from attribution and CRM alignment to lifecycle strategy and performance governance.